NATIONAL PEN recrutement – Email Marketing Specialist – Tunis

Description de l’annonce:

Location: Tunis, Tunisia

About us:

Some people may think of us as purveyors of promotional products, some say we are a supplier and decorator of branded writing instruments, bags and stationery. We are a global company who manufactures, designs and decorates products that connect people to brands through one of the most effective advertising mediums today. 

The position:

Reporting to our Digital Marketing & Operations Manager in San Diego, CA, USA and working closely with other teams within our Tunis marketing department; our ideal candidate should be experienced in email marketing as a junior level Marketing professional. You’ll be responsible for building & publishing emails within a CRM workflow environment, testing email deliverability & accessibility, tracking email success, and various other duties related to email marketing. With your contribution to the team we will meet (and exceed) our next year’s goals to build campaigns and initiatives to help drive engagement and increase revenue growth across all of our available product lines.

Responsibilities include:

·  Email Builds: With guidance from Manager, collaborate with content and creative teams to build out targeted emails that are error free and brand consistent.

·  Email Quality Oversight: Assists with management of day-to-day email maintenance of established automated email programs. Assists with quality control for all aspects of email communications including links, email and landing page content, subject lines, and personalization.

·  Performance Reporting: Supports the analysis of our engagement results of email campaigns, including open rates, click-through rates.

·  Project Management: Helps to coordinate email ensuring that all content and creative needed for each email is received in a timely and correct manner for publishing.

·  Data & List Management: Assist with ongoing cleaning and maintenance of our email lists and customer data as part of our sales and marketing funnel activities. Help to maintain healthy email send liststo ensure we are following global CAN-SPAM laws.

Requirements and Qualifications:

·  4+ years’ professional experience working in a marketing role with a large focus on email campaigns. 

·  Experience with email service provider platforms such as Salesforce (Pardot), HubSpot, or others

·  Possesses a strong knowledge of email and web marketing best practices.

·  Experience in managing projects and your time effectively.

·  You should possess excellent organizational skills and have a high attention to detail.

·  Experienced in using Microsoft Office for business applications.

·  Experience working with a CRM & Marketing Automation platform also desired.

·  You must have a great attitude and willingness to learn quickly!

·  Experience in the Promotional Products Industry is a HUGE advantage.

·  Bachelor’s Degree in Marketing, Communications or similar is required.

· Fluent level English is required

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